If you own a seasonal rental property, the key to success lies in attracting travellers’ attention quickly. An attractive advert is crucial to arousing interest and therefore attracting travellers. Here are our tips for creating an attractive holiday rental ad that stands out from the crowd.
1. Vibrant photos for a good first impression
Photos are the first visual contact travellers will have with your property. Make sure they are of high quality, well lit, and highlight the best aspects of your accommodation. Show the communal areas, bedrooms and facilities so that future tenants can imagine spending time in your home. Don’t forget to include images of the exterior and surrounding area to give a complete picture of the place.
2. A catchy and attractive advert title
The title of your ad is one of the most important elements in capturing travellers’ attention. Be creative and use positive, catchy terms. For example, replace “Apartment for rent” with “Urban oasis with breathtaking city views”.
3. A concise and persuasive description
Your description should be both informative and engaging. Highlight the special features of your accommodation, nearby attractions, and anything else that might attract travellers. Use positive language and be specific. Avoid generic phrases and focus on what makes your property unique.
4. Informed about key facilities and services
Travellers are looking for rentals that meet their needs. Make sure you list all the facilities and services available, such as Wi-Fi, air conditioning, a fully equipped kitchen, laundry facilities, etc. This will help visitors ensure that your property meets their expectations.
5. Clearly defined house rules
Provide clear information on house rules. This may include rules on smoking, pets, noise, etc. Transparency from the outset helps to set clear expectations, avoiding potential problems later.